Union fleurs - International Flower Trade Association

Advocacy & Representation

Union fleurs - International Flower Trade Association
  • As the representative organisation of the floricultural trade at the EU and international levels, Union Fleurs engages on a regular basis in various lobbying and advocacy activities to make sure that the common interests of its members, and of the floricultural trade in general, are protected and promoted.  One of the key focuses of Union Fleurs is to ensure the free flow of floricultural products from supplying countries to consumption markets. Another fundamental objective of Union Fleurs is to provide sound, fair and sustainable competitive conditions in the worldwide floricultural trade.
  • To achieve this, Union Fleurs keeps a close eye on regulatory developments in the field of international trade, phytosanitary policies and customs issues at EU and international levels that might have an impact on the floricultural trade, and maintains an active dialogue with the EU authorities and other international regulatory bodies to give adequate visibility to the needs and specificities of the sector. 
  • Whenever the interests of the floricultural trade need to be further protected, Union Fleurs coordinates advocacy & lobbying activities, in cooperation with its members and other representative organisations of the floricultural and agricultural sectors.
  • In recent years, Union Fleurs has been especially active in :
    Promoting as large and global a liberalisation as possible of tariff duties applying to floricultural products in order to facilitate market access for the major supplying countries and to further open up potential new market opportunities.

    Ensuring that those major supplying countries with a ‘developing country’ status (Kenya, Colombia, Ecuador, etc) can continue to enjoy duty-free market access to the major importing and consumption markets, be it via unilateral preferential schemes such as GSP or bilateral free-trade agreements.
    This ensures that the floricultural industry can continue to make a major contribution to the economic growth of these countries, by bringing export revenues, creating direct and indirect jobs especially in rural areas, and securing the continuity of long-term local and foreign investments. It also has a beneficial impact along the whole chain by securing the availability of a wide variety of better quality flowers for importers, wholesalers, retailers and consumers in the destination markets, as well as supporting and creating many jobs in each segment of the chain. 

    Securing the implementation of manageable, proportionate and uniform phytosanitary regulatory requirements into the major import markets, in line with international phytosanitary standards. To this end, Union Fleurs strongly supports the implementation of phytosanitary controls along a risk-based approach, the appropriate recognition of phytosanitary controls carried out at origin and adequate guarantees to ensure level-playing field conditions for operators worldwide and to limit potential trade disruptions.
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